Free SEO Tool

URL Slug Generator

Turn any title or sentence into a clean, SEO-friendly URL slug — lowercase, dashed, accent-free, no junk.

Generated slug
how-write-seo-friendly-urls-2026
32 characters

What makes a good URL slug?

A URL slug is the part of a web address that comes after the domain — for example, in tryrankfuel.com/blog/seo-tips, the slug is blog/seo-tips. Search engines and humans both read it, so it's worth getting right.

Five rules for SEO-friendly slugs

  1. Lowercase only. Mixed case can be treated as a separate URL by some servers, causing duplicate-content headaches.
  2. Dashes, not underscores. Google treats dashes as word separators; underscores get joined into a single token.
  3. Drop stop words when possible.Words like “the”, “a”, “of” rarely add ranking value and bloat the URL.
  4. Strip accents and special characters. URL-encoded characters like %C3%A9 are ugly and harder to share.
  5. Keep it under 60 characters. Google truncates long URLs in the SERP; shorter slugs also get more clicks.

When to keep stop words

Stop word removal is usually a win, but not always. If the stop word changes the meaning — “learn to code” vs “learn code” — keep it. Toggle the switch above to compare both versions.

Frequently asked questions

What is a URL slug?

The URL slug is the part of a web address after the domain that identifies a specific page — for example, in tryrankfuel.com/blog/seo-tips, the slug is blog/seo-tips. It's read by both humans and search engines, so it should be descriptive and concise.

Should I use dashes or underscores in URLs?

Dashes. Google treats hyphens as word separators, so a slug like best-crm-software is read as three words. Underscores get joined into a single token (best_crm_software → bestcrmsoftware), which hurts keyword recognition.

How long should a URL slug be?

Aim for under 60 characters. Google may truncate longer URLs in the search results, and shorter slugs are easier to share and link to. Anything over 80 characters usually means you're stuffing keywords.

Does removing stop words help SEO?

In most cases, yes — it makes the URL shorter and concentrates the meaningful keywords. But keep stop words when they change meaning ("learn to code" vs "learn code"). The toggle in the tool above lets you compare both versions.

Can I change a slug after publishing?

Yes, but always set up a 301 redirect from the old URL to the new one to preserve any backlinks and rankings. Without a redirect, you'll lose every signal pointing to the old slug.